this is a 1:1 program - 8 one-on-one calls, a marketing plan, online strategy and more!
Simply Booked: The Uncomplicated Business Lab is a one-on-one business strategy program that helps you (a busy small business owner) book more clients by simplifying your marketing. Together, we’ll build a marketing plan for your business that’s more effective and takes less of your time, so you can spend more time doing the work you actually love.
Ready to book more clients without feeling overwhelmed by the how?
grab my 1:1 spot
grab my 1:1 spot
You’re tired of someone else controlling your time - a boss, draining clients. You want to work with clients you love and get rid of the burn out.
You answer a little differently every time someone asks you what you do, and you’re not sure how to explain your services.
The idea of using social media to get clients overwhelms you. You think it’s something you have to do, but doing it stresses you out just as much as avoiding it does.
You don’t want to become an influencer - you value personal connection and crave a simplified online strategy.
You don’t send people to your website because it’s outdated or nonexistent.
You want to grow your business, but you don’t know where to start.
1:1 help for service providers who are ready to stop winging it and book more clients with clarity - with support every step of the way.
Start right here!
I've been there too...
i'm ready to update my marketing strategy!
We value personal connections, local growth, and a simplified online strategy.
We take the pressure off of “going viral” and using the latest trends.
You’ll get 1:1 calls every other week, and join a small, supportive group of other business owners walking through the same steps!
It’s not just more information - we'll work together 1-on-1 to get your marketing done, and finish with a plan that feels doable, with ongoing support.
This isn’t a course you watch and figure out later - you will work with me (Morgan) one-on-one. Each 60-min call, we work through the steps to build and implement your marketing plan and new website strategy, so you're actually making progress as you go. You’ll finish with real work done, and clarity and momentum in your business.
Simply Booked:
The Uncomplicated Business Lab
sign me up!
- Offers & Audience: Create your offers and get clear on who you serve
- Messaging That Connects: Craft simple, effective messaging
- In-Person Marketing: Build momentum with natural, offline marketing strategies
- Client Experience: Simple automations that help you serve your clients well
- Website Strategy: Plan out your new or refreshed website with simple strategy
- Website Lab: Build the foundations of your website - no design experience needed
- Social Media Foundations: Get focused and implement a batching strategy
- Content Calendar Creation: Build a 30–60 day content plan that fits your life
- Community + Ongoing Support: Feedback and support throughout the entire program
- Lifetime Access: Revisit trainings and resources at any time as your business grows
- Website Training Library: Short videos to help you set up and expand your website
- Proposal Canva Template: An easy-to-edit form you can send to potential clients
- Content Repurposing Worksheet: Turn one idea into multiple posts across platforms
Here's what you'll get:
Plus all this!
8 one-on-one calls to walk through each step:
access to ongoing support + bonuses!
your small business mentor
After years of letting other people tell me how I could and couldn't spend my time, I'd had enough. My business has literally given me the freedom to live my life on my own terms, and I strongly believe that you are capable of building that for yourself.
But I know exactly what you're going through - figuring it out as you go, and feeling totally buried by the online noise. I built this hands-on program to give you what I wish I had back then - a clear path, real mentorship, and a space to actually get it done, without feeling like you're doing it alone.
I know how overwhelming it can feel to build a business on your own, especially when you’re great at your service, but unsure how to actually run the business + marketing side of things.
I’ve taken years of doing marketing and website work for other business owners, and created a more affordable way to get the marketing help you need, with 1:1 support!
Hey there! I'm Morgan -
Want to chat about how this 1:1 program could help your business?
book a free call
free consult
Book a
call with me!
Book more clients with simple online systems - improve (or launch) your website, get follow up emails in place, and simplify your content plan.
3
Get momentum quickly with a personalized local marketing plan - start with the people around you, and book more of the right clients.
2
Clearly define your marketing message and your offer, so you can talk about your business with confidence.
1
get your offers, systems, and marketing in place - with 1:1 support, simple steps, and real progress each week.
With the UC Business Lab, You WIll
You're in the right place!
You’re overwhelmed by content that tells you what you *should* be doing in your business, and you need clarity.
You know some accountability, support and a designated time to focus each week would help you finally get it done.
You’re great at what you do, but you struggle to talk about it, price it, or market it - and you’re ready to be fully booked.
You’ve been in business for a while, but your marketing and your brand don’t reflect your business today, and you’re tired of putting it off.
You’ve started offering services, but you don’t have a website, clear pricing, or professional way to present your business.
The UC Business Lab is right for you if:
i'm in! sign me up
grab my 1:1 spot
Belong to a tight-knit community of business owners who know you, support you, and are genuinely cheering you on as you grow.
Finally stop guessing what to post or say online, You’ll have a clear message and an efficient content plan that fits your life.
Have a professional website you're proud to send people to - with services, pricing, and a straightforward process to get your next client booked.
Be able to talk confidently about your business, and build momentum quickly with a local marketing plan
Are you ready to...
1:1 spots are open now with founding member pricing! We plan calls around your schedule.
grab my 1:1 spot!
grab your spot today:
Once you sign up, I will email you to get our first call on the schedule. We'll chat more about your business, and I'll walk you through the step-by-step plan. Then, we'll get the rest of your 1:1 calls on the calendar!
reserve my spot!
simply booked:
the uncomplicated business lab
8 one-on-one calls, weekly accountability, plus lifetime access to trainings, templates and more!
What's Inside
- Get clear on what you actually do—so you can talk about it simply and confidently.
- Define who you serve and what your ideal clients need most from you.
- Choose your main offer and shape it in a way that’s both profitable and aligned with your goals.
- Use a simple, proven framework to identify your audience and build messaging that actually speaks to them.
Define Your Ideal Client and Get Clear on Your Offer
week 1
week 3
week 2
week 1
week 4
week 5
week 6
week 7
week 8
Here's what you'll get inside the uc business lab
- Craft a natural, non-salesy way to talk about what you do
- Identify the key messages you want people to remember - and repeat - about your business.
- Learn how to confidently share your story in person and online, without overthinking it.
- Start shaping your brand voice and values so your messaging feels like you and attracts the right people.
Create Your Messaging Guide (you'll use it everywhere!)
week 2
What's Inside
Here's what you'll get inside the local launch lab
week 3
week 2
week 1
week 4
week 5
week 6
week 7
week 8
- Identify local networking opportunities and build a plan to start showing up (even if you’re not a “networker”).
- Learn how to talk about your business in real-life conversations so people actually remember - and refer - you.
- Create a simple word-of-mouth strategy that taps into the community and connections you already have.
- Practice sharing your business in a way that feels natural, so you can start building momentum offline.
Your personal sphere: Discover your fastest path to growth
week 3
What's Inside
Here's what you'll get inside the local launch lab
week 3
week 2
week 1
week 4
week 5
week 6
week 7
week 8
- Map out your full client journey - from first inquiry to final follow-up - so every step feels intentional.
- Identify what can be automated, so you save time without losing the personal touch.
- Learn how to create a smooth, professional process that builds trust and leads to referrals.
- Set up easy-to-use tools and email templates to keep your workflow organized, even if you’re just starting out.
Your client experience and simple workflow automations
week 4
What's Inside
Here's what you'll get inside the local launch lab
week 3
week 2
week 1
week 4
week 5
week 6
week 7
week 8
- Choose the right website platform for your business, and take the initial steps to setting up (or refreshing) your site.
- Plan your simple layout so visitors know exactly who you are, what you offer, and how to take the next step.
- Use your message to create simple, effective copy that sounds like you and helps turn visitors into inquiries.
- Get a clear, low-pressure strategy for using your website to attract new clients over time.
Website Creation or Refresh: Taking the first few steps
week 5
What's Inside
Here's what you'll get inside the local launch lab
week 3
week 2
week 1
week 4
week 5
week 6
week 7
week 8
- Use plug-and-play templates and real-time support to write and design your website without the tech overwhelm.
- Build your homepage, services page, and contact page - with clear, guided feedback along the way.
- Add in the key pieces that make your site feel complete: your story, testimonials, and a simple call to action.
- Set your website up with easy-to-understand search tools to start showing up in search engines
Hands-on website lab: Stop putting it off, get it done with us!
week 6
What's Inside
Here's what you'll get inside the local launch lab
week 3
week 2
week 1
week 4
week 5
week 6
week 7
week 8
- Define your core content pillars so you always have content ideas
- Choose the content channel that fits your strengths and schedule (no pressure to be everywhere).
- Learn how to write or record content that feels natural and builds trust with your audience
- Build a plan for creating content in batches (with the help of AI), so it’s easier to stay consistent without burning out.
Content Strategy Foundations: Simple Batching Systems
week 7
What's Inside
Here's what you'll get inside the local launch lab
week 3
week 2
week 1
week 4
week 5
week 6
week 7
week 8
- Create a simple 30–60 day content calendar you can actually stick to - built around your real life and your goals.
- Map out what to post, when to post it, and why it matters - so you’re never stuck staring at a blank screen.
- Learn how to repurpose one piece of content into many, saving time and energy every month.
- Walk away with your first month of marketing ready to go, and a plan to keep it going with less stress.
Content Calendar Creation: Kickstart a sustainable plan
week 8
Here's what you'll get inside the local launch lab
What's Inside
week 3
week 2
week 1
week 4
week 5
week 6
week 7
week 8
What's Inside
- Get clear on what you actually do—so you can talk about it simply and confidently.
- Define who you serve and what your ideal clients need most from you.
- Choose your main offer and shape it in a way that’s both profitable and aligned with your goals.
- Use a simple, proven framework to identify your audience and build messaging that actually speaks to them.
Define Your Ideal Client and Get Clear on Your Offer
week 1
week 3
week 2
week 1
week 4
week 5
week 6
week 7
week 8
Here's what you'll get inside the uc business lab
What's Inside
- Craft a natural, non-salesy way to talk about what you do
- Identify the key messages you want people to remember - and repeat - about your business.
- Learn how to confidently share your story in person and online, without overthinking it.
- Start shaping your brand voice and values so your messaging feels like you and attracts the right people.
Create Your Messaging Guide (you'll use it everywhere!)
week 2
week 3
week 2
week 1
week 4
week 5
week 6
week 7
week 8
Here's what you'll get inside the uc business lab
What's Inside
- Identify local networking opportunities and build a plan to start showing up (even if you’re not a “networker”).
- Learn how to talk about your business in real-life conversations so people actually remember - and refer - you.
- Create a simple word-of-mouth strategy that taps into the community and connections you already have.
- Practice sharing your business in a way that feels natural, so you can start building momentum offline.
Your Personal Sphere: Discover your fastest path to growth
week 3
week 3
week 2
week 1
week 4
week 5
week 6
week 7
week 8
Here's what you'll get inside the uc business lab
What's Inside
- Map out your full client journey - from first inquiry to final follow-up - so every step feels intentional.
- Identify what can be automated, so you save time without losing the personal touch.
- Learn how to create a smooth, professional process that builds trust and leads to referrals.
- Set up easy-to-use tools and email templates to keep your workflow organized, even if you’re just starting out.
Your Client Experience and Simple Workflow Automations
week 4
week 3
week 2
week 1
week 4
week 5
week 6
week 7
week 8
Here's what you'll get inside the uc business lab
What's Inside
- Choose the right website platform for your business, and take the initial steps to setting up (or refreshing) your site.
- Plan your simple layout so visitors know exactly who you are, what you offer, and how to take the next step.
- Use your message to create simple, effective copy that sounds like you and helps turn visitors into inquiries.
- Get a clear, low-pressure strategy for using your website to attract new clients over time.
Website Creation or Refresh: Taking the first few steps
week 5
week 3
week 2
week 1
week 4
week 5
week 6
week 7
week 8
Here's what you'll get inside the uc business lab
What's Inside
- Use plug-and-play templates and real-time support to write and design your website without the tech overwhelm.
- Build your homepage, services page, and contact page - with clear, guided feedback along the way.
- Add in the key pieces that make your site feel complete: your story, testimonials, and a simple call to action.
- Set your website up with easy-to-understand search tools to start showing up in search engines
Hands-on Website Lab: Stop putting it off, get it done with us!
week 6
week 3
week 2
week 1
week 4
week 5
week 6
week 7
week 8
Here's what you'll get inside the uc business lab
What's Inside
- Define your core content pillars so you always have content ideas
- Choose the content channel that fits your strengths and schedule (no pressure to be everywhere).
- Learn how to write or record content that feels natural and builds trust with your audience
- Build a plan for creating content in batches (with the help of AI), so it’s easier to stay consistent without burning out.
Content Strategy Foundations: Simple batching systems
week 7
week 3
week 2
week 1
week 4
week 5
week 6
week 7
week 8
Here's what you'll get inside the uc business lab
What's Inside
- Create a simple 30–60 day content calendar you can actually stick to - built around your real life and your goals.
- Map out what to post, when to post it, and why it matters - so you’re never stuck staring at a blank screen.
- Learn how to repurpose one piece of content into many, saving time and energy every month.
- Walk away with your first month of marketing ready to go, and a plan to keep it going with less stress.
Content Calendar Creation: Kickstart a sustainable plan
week 8
week 3
week 2
week 1
week 4
week 5
week 6
week 7
week 8
Here's what you'll get inside the uc business lab
Extra Bonuses! Extra Bonuses! Extra Bonuses! Extra Bonuses! EXTRA BONUSES! EXTRA BONUSES! EXTRA BONUSES! EXTRA BONUSES! EXTRA BONUSES! EXTRA BONUSES! EXTRA BONUSES! EXTRA BONUSES! EXTRA BONUSES! EXTRA BONUSES! EXTRA BONUSES! EXTRA BONUSES! EXTRA BONUSES! EXTRA BONUSES! EXTRA BONUSES! EXTRA BONUSES! EXTRA BONUSES!
- Step-by-step tutorials: Easy-to-follow videos that walk you through building and launching your website.
- Launch checklist: A simple pre-publish checklist so you know your site is ready to share - with no second-guessing.
- Training videos for easy-to-understand search engine optimization practices, so you can come back to them when you're ready!
Includes:
$197 value
Website Tech + Strategy Training Library
AND YOU'LL GET THESE EXTRA BONUSES (FOR FREE!)
Become a founding member
- Clean, professional layouts you can customize with your services, pricing, and client process - no design skills needed.
- Prompts for what to include (and what not to overthink) so you can clearly explain your offer and set expectations.
- Create a branded PDF you’re proud to share with potential clients - instead of sending over a Word doc or email list of prices.
Includes:
$57 value
Pricing + Services Guide: Canva and Email Templates
- Simple prompts to brainstorm one piece of story-driven content.
- A step-by-step layout to turn that idea into multiple formats - for social media and other marketing platforms.
- Walk away with content ready to go: By the end, you’ll have several posts drafted and a repeatable system to make content easier from here on out.
Includes:
$27 value
The Content Batching Planner: A reusable template
sign me up!
sign me up!
I made this program after spending years working with other small businesses on their websites and content marketing strategy. I realized a lot of small business owners were stuck on the marketing side of their business (especially content and updating their website!), but weren't yet in a place to make the investment for someone to do it all for them (we need the updated marketing to get there!). This is my why behind the UCB Lab. It exists so I can help more business owners update and launch their websites and marketing plans in a 1:1 setting!
A content repurposing template with an easy-to-follow framework for brainstorming and repurposing one piece of content.
New client proposal template: A drag-and-drop Canva template for sending professional quotes to new client inquiries.
Website training library with step-by-step tutorials and videos that you can come back to when you're ready to add to your site!
8 one-on-one calls (every other week) to help you build a real business foundation - so you can book new clients with confidence
Here’s what you'll get as a founding member of this 1:1 program
Ok, Let's Recap!
grab my 1:1 spot
$250
or 4 monthly payments
grab my 1:1 spot
$900
ONE-TIME PAYMENT
founding members only
founding members only
Book more clients. Claim back your time.
Become a founding member:
grab your 1:1 spot and we'll get started right away!
grab my 1:1 spot
grab my 1:1 spot
Any Questions? Here Are Some Frequently Asked Questions.
Each one-on-one call is 60 minutes long. I recommend scheduling them every other week so you can have some time to implement between calls, but we keep the momentum going. Most of the work happens during the call itself, but we recommend blocking out an extra 30–60 before or after the call to get a little more done during your blocked off time. There will be optional ways to go deeper each week, but this program is designed to fit into a real, busy life.
Since these calls are between me and you only, we will schedule them to fit your busy life! We only schedule calls during the week during day time hours, but we can chat about which days and times work best.
You’ll have access to a private online community where you can ask questions, share your work, and get feedback throughout the week - not just during our calls. This is a space where you’ll be surrounded by other business owners who are figuring it out right alongside you.
Yes! You’ll have lifetime access to all core trainings, tools, and templates inside the program portal—so you can come back to them whenever you need a refresh or are ready for your next phase of growth.
You don’t need a business plan, a bunch of followers, or even a client to start this program. If you’ve been offering a service (or want to) but feel stuck on the business side of your business, this is exactly the support you’ve been looking for. You’ll leave with clarity, confidence, and most importantly—your business foundations actually built.
Want to know more about what you can get out of this 1:1 program?
book a free call
free consult
Book a
call with me!
Want to know more about what you can get out of this program?
book a free call
free consult
Book a
call with me!
i'm Ready!
Get fully booked with clients that you love working with
Turn off the noise and follow an effective, sustainable marketing plan that fits your life
Book your next clients with confidence and ease
Get your website updates (that you've been putting off forever) actually done!
Become known as an expert in your field, making it super easy for people to refer business to you
Know exactly what to say and who to say it to
Are You Ready To:
i'm ready!
I’ve been there! As a business owner, you want to focus on the client work you love. Not the marketing that feels overwhelming and confusing.
But if you don’t have an easy way to fit marketing your business into your life, the client work will feel scattered and unpredictable.
The longer you put this part off, the more opportunities you miss from people who would be ready to work with you, but can’t quite figure out what you offer - or worse, have never heard of you.
You don’t need to wait to have more time or the perfect moment. You just need a clear plan, a small block on your calendar, and support and accountability to finally get it done.
If you keep waiting for "the right time" or more time - it won't get done.
(But you knew that.)
Spots are open now! This is a 1-on-1, hands-on marketing strategy program.
grab my 1:1 spot
$250
or 4 monthly payments
grab my 1:1 spot
$900
ONE-TIME PAYMENT
8 one-on-one calls, lifetime access to community support and resources.
founding members only
founding members only
grab my 1:1 spot
$250
or 4 monthly payments
grab my 1:1 spot
$900
ONE-TIME PAYMENT
founding members only
founding members only
More questions? Let's chat about whether this program is right for you!
book a free call
free consult
Book a
call with me!
More questions? Let's chat about whether this program is right for you!
book a free call
free consult
Book a
call with me!
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